fantasy life
uI design/visual design
Company
Smashing Ideas
Project
Website/Marketing Design
It was such a treat to create a fun, magical website that grabs the attention of any gamer who loves the RPG genre (I fall into this category big time!). When I first approached the design, I made sure that each UI element was taken into careful consideration to stay true to the game while establishing an intuitive experience for the end-user.
Marketing
In an effort to market the Fantasy Life, I created pre- and post launch emails to generate excitement and provide some extra in-game goodies to players. It was a fun challenge to create an airy, whimsical feel in the constraints of the email size.
